Your morning ritual, redefined.
One 20 mL shot. Daily. Cold-pressed single-origin olive oil from a family grove in Southern Italy, sealed in dark glass within hours of harvest.
From grove to glass.
I traveled to Southern Italy to reconnect with distant family, and what I found there changed everything. Life in the south moves differently. Slower, more intentional. People work hard, but they live well. They grow their own food, press their own oil, and sit down together at the table without rushing. Growing up with Italian roots and Crohn's disease, nutrition has never been optional for me. I learned early that what you eat every day either builds you up or breaks you down. When I tasted the oil coming off the family farm for the first time, fresh, peppery, with that sharp tingle at the back of your throat that tells you it's the real thing. I knew I'd found something worth sharing. That bite isn't a flaw. It's oleocanthal, a sign the oil is genuinely alive and full of polyphenols. Most olive oil loses it before it ever reaches you. Poba is just me. One person, one family farm, one product I believe in completely. No warehouse, no middleman, no shortcuts. Every batch is small by design. because that's the only way to do this right. This is my culture, my health journey, and my life's work in a bottle. — Steven Golfi, Founder.
Read our full story →
Provvidenti, Campobasso — Southern Italy
Daily Dose.Daily Ritual.
Most olive oil has already oxidized by the time it reaches you. Poba is cold-pressed and sealed within hours of harvest in UV-protected dark glass, preserving polyphenol, antioxidants, & vitamins exactly as nature intended.
Join the waitlist
Be first at
the table.
Batches sell out fast. Join the waitlist for early access and founder pricing — we'll only email you when it matters.
Starting from $1.50/day · 30-day money-back guarantee · Free shipping
We set out to make premium olive oil part of everyday life.
High-phenolic olive oil (≥500 mg/kg polyphenols)* to support heart, brain and metabolic health.
Supports heart health when replacing saturated fat. In a landmark clinical trial, daily olive oil significantly reduced major cardiovascular events.
📖 PREDIMED Trial — NEJM, 2018Contains phenolic compounds linked to cognitive support. Oleocanthal, a rare phenol in premium olive oil, has been studied for its role in supporting brain health.
📖 Abuznait et al. — ACS Chemical Neuroscience, 2013Oleocanthal may help reduce chronic inflammation. Studies suggest consistent intake supports insulin sensitivity and overall metabolic health.
📖 Beauchamp et al. — Nature, 2005*Polyphenol content (≥500 mg/kg) based on producer data. Independent third‑party testing pending. These findings come from studies on olive oil / EVOO dietary intake. Individual results may vary.
How It Works
Pick the plan that works for your routine — one-time starter kit or monthly subscription.
Fresh shots arrive at your door in dark glass vials that lock in freshness.
One quick shot each morning before breakfast — the simplest healthy habit you'll ever build.
What's Inside Every Vial
We believe in radical transparency. Here’s exactly what you’re getting — and why it matters.
Single Origin
Sourced from family-owned groves in Italy. No blending, no pesticides.
Dark Glass Vials
UV-protected glass sealed within hours of pressing to preserve freshness and polyphenols.
Heat-Protected Shipping
Insulated packaging keeps every vial protected from heat and light during transit.
Peppery Finish
A natural tingle at the back of your throat, a sign of freshness and high polyphenol content.
How to Use Poba
Take one 20 mL vial each morning — with food if you prefer.
A peppery tingle at the back of your throat is normal — it means the oil is fresh and potent.
Consistency is key. Most benefits in clinical studies are seen over weeks of regular intake.
Be the First to Try Poba
Join the waitlist for early access and founder pricing. We’ll only email you when it matters.
Starting from $2.50/day — less than your morning coffee
Not All Olive Oil Is the Same
Most store-bought olive oil has already lost its health benefits by the time you open it. Poba is cold-pressed within hours of harvest and sealed in dark glass to preserve every drop of goodness.
Nutritional Highlights (Per Shot)
You may notice a peppery tingle at the back of your throat — that's the Oleocanthal, and it means the oil is fresh and full of antioxidants. It's actually a sign of quality.
Why Shots Matter
| Comparison | Poba Shots | Standard Bottle | Capsules |
|---|---|---|---|
| Freshness | Sealed Single Dose | Oxidizes after opening | Often rancid oil |
| Dosage | Precise (20mL) | Guesswork | Tiny (needs 10+ caps) |
| Bioavailability | High (Liquid Form) | High | Delayed |
Frequently Asked Questions
First thing in the morning on an empty stomach works best — it helps your body absorb all the beneficial compounds.
That peppery sensation is Oleocanthal — a compound found only in fresh, high-quality olive oil. It’s the same compound studied for its anti-inflammatory properties. The tingle means it’s working!
Keep them in a cool, dark place away from direct sunlight. Our UV-protected glass vials protect the oil, but temperature stability helps maintain freshness.
You can, but we recommend taking it as a daily shot. Heating can reduce the potency of the antioxidants. It’s most beneficial consumed raw.
Start Your Ritual
One kit to try, one plan to stay. Our olive oil comes from a single seasonal harvest, so supply is limited.
Try it once and see how you feel — no commitment, no subscription.
- Free priority shipping
- Pause or cancel anytime
- 30-day satisfaction guarantee
Your first month includes free shipping + a bonus travel vial. Pause or cancel anytime.
- Free priority shipping
- Pause or cancel anytime
- 30-day satisfaction guarantee
Why I Created Poba
"We’re Crazy.
At least, that’s what they call us.
We train before sunrise.
We run in the cold.
We choose the stairs.
We read every label.
We protect our health like it’s an investment, because it is.
For the parents who balance business, family, and training.
For the professionals who still make time to move.
For the ones who refuse convenience when it costs them their future.
If that sounds extreme.
if that sounds obsessive.
if that sounds crazy.
Good, welcome to POBA.
I was diagnosed with Crohn’s disease at six years old.
Colorectal cancer runs in my family.
Health was never abstract to me. It was urgent.
In my late teens, I decided I wouldn’t be passive.
In my twenties, I became intentional — studying Exercise Science, diving into nutrition, understanding how daily inputs shape long-term outcomes.
Discipline changed my life.
Consistency mitigated the impact of my condition.
Standards became non-negotiable.
Then came Italy.
I reconnected with family who produce olive oil the traditional way, single-estate, cold-pressed, bottled within hours to preserve its antioxidants and polyphenols. We tested its purity. It wasn’t just good.
It was exceptional.
Not blended.
Not oxidized.
Not built for mass shelves.
Built for longevity.
We built Poba for the crazy ones.
— The Poba Team
Don't miss the next batch.
Poba small-batch harvests sell out fast. Join the waitlist to get notified first and receive early-bird pricing.